Do you publish an e-mail
newsletter? For those that don't, first I'll share some benefits of doing
so. Then I'll focus on how you can imitate what I did that resulted in my
email box being crammed with over 200 subscription requests for my
ProfitInfo Email Newsletter
(formerly named Global Profit$) within 24 hours of its taking effect, and
continued for days.
(If you think you might take
advantage of the benefits of publishing an email newsletter in the future,
why not print out a hard copy of this newsletter and file it away for future
reference?)
Advantages Of Publishing An
Email Newsletter
The technological power of the
Internet makes it possible for anyone with Internet access to become a newsletter
publisher with global reach, right from the convenience of their own desktop.
Consider some reasons for doing so:
-
With a web site, your
prospects/customers must come to you. Not so with an email newsletter. Convenient
delivery right to their email boxes.
-
It's dirt cheap! No expenses
for printing, postage, or long distance phone/Fax calls.
-
You can do mass emailings without
spamming -- readers have asked to subscribe.
-
Your newsletter can be used to
remind your prospects and customers of your products and services - or to
visit your web site for more details on them.
-
Any marketer worth his salt knows
the importance of repetition with a marketing message. An email newsletter
is an ideal way of reminding prospects/customers of your existence. It's
a good way to follow up and keep in touch with contacts you've made.
-
Suppose someone visited your
web site and perhaps considered buying one of your products or services.
Something came up in their busy life and they forget about it. But your email
newsletter lands in their email box, they read it, their interest is piqued,
and they end up visiting your web site again and ordering one or more of
your products or services.
-
Some publishers end up profitably
selling ad space within their newsletters. For an example, check out:
http://ProfitInfo.com/ads.htm.
How To Get 'Tons' of Subscribers
For Your Email Newsletter
CAUTION:
Make sure you have the time and server space to handle a 'ton' of email messages
within a day or so after this technique takes effect. It's quite possible
that you'll also get swamped with subscription requests.
What I did to get flooded with
email newsletter subscription requests was post an announcement to the
NEW-LIST mailing list, which is emailed to thousands of
subscribers.
Within the dotted lines below
is a copy of the message that I posted to the list, (updated to reflect the
existing newsletter format) so you'll have an idea of the format I used.
(I just copied the format of another message that was posted.)
After the example I'll explain
how you can subscribe to the NEW-LIST announcement list and post an announcement
for your own email newsletter.
==========================
(MESSAGE HEADER):
Subject: NEW: ProfitInfo Email
Newsletter
To: NEW-LIST@HYPATIA.CS.WISC.EDU
(MESSAGE BODY):
ProfitInfo Email Newsletter via
Subscribe@ProfitInfo.com.
This email newsletter is delivered
approximately once monthly.
Here you'll discover business
success tips, free offers, and business building resources to help you profit
- online and off.
A few previous articles
include:
*You, Too Can Extract Gold From
Information
*How You Can Buy Safely Over The Internet With Your Visa Or MasterCard
*Have E-Mail Robots Work For You 24 Hrs. A Day
*Creating Your Own Disk-Based Publications
*Using Online Market Research To Grow Your Business
*Profit From The 'Secret' Of The Copycat Principle
To start your FREE E-Mail
Subscription to Marty Foley's ProfitInfo Email Newsletter, send a blank email
message to:
Subscribe@ProfitInfo.com.
****WARNING: INFORMATION IS POWER.
NOT BEING INFORMED ABOUT TRUE BUSINESS SUCCESS IS HAZARDOUS TO YOUR BOTTOM
LINE!****
Owner: Marty Foley of Victory
Ventures
MFoley@ProfitInfo.com
Discover more profit-building
resources for your business success, online and off, at:
http://ProfitInfo.com
========================== |
That's all there is to it.
To subscribe to the NEW-LIST
Mailing List, send email to:
LISTSERV@HYPATIA.CS.WISC.EDU.
In the body of your email
message, type: SUBSCRIBE NEW-LIST
As a follow up to the initial
subscription request you send to the Listserver, you'll receive a confirmation
message. As the instructions will tell you, all you need to do is hit REPLY
and type: "ok" (without the quotation marks) in the body of the message.
Don't include any other text, and disable your sig file.
Once subscribed, you might want
to wait until you receive some postings of other announcements from the list
until you get a feel for the format.
When creating your announcement
to post to the NEW-LIST Mailing List, it's just like creating any other effective
marketing communication. Be sure to stress the benefits of your newsletter,
as you can see that I did in the example above.
It has been interesting to hear
about the results some others have had by using my tip. A few were even
frustrated because they couldn't keep up with all the subscription
requests!
TIP: If you've
already announced your email publication to New-List in the past, you can
use it again to announce changes to your list, such as if you change
the frequency of publication (for example, from monthly to bi-monthly,
etc.).
I used it when I changed the
name of my newsletter from Global Profit$ Email Newsletter to ProfitInfo
Email Newsletter... and harvested another crop of subscribers. You will see
other examples of the types of changes you can use as an opportunity to post
again once you've been on the list for some time.
Article by Marty Foley of
http://profitinfo.com. His FREE ProfitInfo
Email Newsletter reveals tips, resources and strategies for building your
Internet profits now:
Subscribe@ProfitInfo.com. You
already know the basics - now let Marty's new 288 pg. printed handbook, "Internet
Marketing Goldmine," help advance your cybermarketing to the next level
-guaranteed! Visit:
http://profitinfo.com/v3.htm |